Part 4 (of 5) of the UX Research Playbook series Synthesising qualitative data is similar to reaping the harvest after the diligent effort poured into research—it’s the step where hard work blossoms into meaningful insights. It bridges the gap between observation and action, transforming scattered (and messy) information into clear, prioritised insights that can drive...
Have you got a novel situation in relation to this topic?
Share with me the scenario and put a spot-light on it. If you have a question, anecdote or an interesting topic to raise in UX, send them through. Discussing & articulating the challenge would be the 1st step in edging closer to a remedy.
